It’s frustrating when you have been putting a lot of time and effort into your blog and aren’t seeing an increase in visitors. Unfortunately, you can’t just sit back and wait for your blog traffic to increase on its own. If you are serious about blogging and read to start focusing on increasing traffic, here are some easy steps to get you started.
1. Take Time to Visit Other Blogs – and then Comment
It’s worth your time to search for blogs that are similar to yours and then comment on posts that you find interesting. Blogging is a community, not a competition, and as soon as you view other bloggers as your friends you can start building relationships with them. Interacting with others will get your name out there and cause them to visit your blog.
2. Work on Your Headlines
More than the content of what you write, your headlines will bring people to your blog. Some people even theorize that a great headline is more important than the post itself. One great way to experiment with headlines is to share you post a few times, each time using a different headline. You’ll quickly be able to tell which one works best.
3. Optimize for Readers on the Go
More and more, people are reading blogs while out and about. Using their mobile phones, they will get a different experience than if they were reading your blog at home. Your job is to make sure that your blog loads quickly, no matter what sort of technology they have. This is easy to check with Google’s Page Speed Insights tool. Making sure that your blog is optimized for mobile devices will keep users coming back for more.
4. Interact with Your Followers
It doesn’t matter how few followers you have, you want to take the time to interact with them and make them feel special. After all, they’re taking the time to read your blog and comment. You can also reach out to them on Twitter or Instagram, giving them a quick way to get in touch with you if they want.
5. Guest Post
If you can find an opportunity to write a guest post, take it! This is a wonderful way to team up with a more established blog and share your writing. Suddenly your small audience will balloon to everyone who reads their blog. Getting your writing in front of that many people is a great way to drive traffic to your site, so make sure you put out your best work!
6. Incentivize Your Mailing List
Everyone is inundated with emails, so getting people to sign up for a mailing list can be tricky. You want them to, however, as it allows you to put your blog in front of them whenever you want. Try running a promo or giveaway free printables to make people more willing to signup.
Following these tips will help you increase the traffic to your blog without a lot of extra work. Remember: you’re building a community of family and friends. As soon as you start treating people like that you’ll reap the rewards.